On Via de la Paz, Offering a Variety of Services
Owner Catherine Dambrosia opened Be Rosy on Via de la Paz after remodeling interior of the store.
A different kind of beauty space, Be Rosy Nails and Face, opened at 86l Via de la Paz on September 16, replacing Lilese Skincare.
Owner Catherine “Cat” Dambrosia, who worked as the head of education for cosmetic companies, such as Beauty Counter, told Circling the News, “I have brought my experience in the business with me into this space. I want this to be a place where you could hang out.”
Dambrosia offers a wide selection of manicures/pedicures. The basic manicure ($34) includes selecting an essential oil mix, followed by nail shaping, cuticle work and a hot-towel service. Upgrading to the next level ($42) adds an exfoliation and a hand massage.
“My mission,” Dambrosia said, “is to help women realize that true beauty makes you look good and feel good from the inside out.”
One special feature is a mani specifically for pregnant women ($45). “It is mindful of certain pressure points and ingredients,” Dambrosia said, noting that a woman will receive a cooling towel service, natural aloe vera mask, massage, nail shaping, cuticle work and polish.
For kids 10 and under there is a mini service ($15), which includes a mani, nail shaping, essential oils and polish.
The moisturizing mask ($15) is handcrafted in front of you, using fresh lemon, avocado, jojoba oil and your choice of an essential oil. It’s used to brighten and moisturized your hands and arms or your feet and legs.
Dambrosia, who selects products that are toxin free, offers makeup applications that range from a “Rosy Touch Up” to a “Be Rosy 1-on-1.” During the latter, customers are given industry tips and tricks used by professionals to highlight a person’s best features.
She plans to have workshops and events in the salon, which has been renovated and opened up to become more welcoming. “I’d like to teach women more about health, wellness and self-care,” Dambrosia said.
Although she doesn’t live in the community, she is familiar with Pacific Palisades. Her older son graduated from Palisades Charter High School last year (and now attends Trevecca College in Nashville) on a soccer scholarship, and her younger son attends Palisades Elementary.
Unlike many salons in town, this store is cashless. Only cards are taken (although cash tips for the stylists are welcomed). Call: (424) 322-8081 or book: vagaro.com/berosy or visit: berosybeauty.com. The hours are 9:30 a.m. to 7 p.m. Monday through Saturday and from 9:30 a.m. to 6:30 p.m. on Sunday.
Looks like a lovely place, and a good fit. Curious if there was any confusion with Rosie’s Nails regarding the name?
I went for the first time last week with my two little ones (they both got a kids mani). I got the Be Rosy manicure and pedicure and it was amazing! It’s not at all like most nail salons where you walk in and immediately smell chemicals. Instead, a mixture of essential oils fills the air. The staff was knowledgeable and friendly. I’ve never had such a detailed nail service. Can’t wait to go back!